Sampling the Right Audience

Sampling the Right Audience

Ensure you distribute your survey to the optimal number of respondents from the right audience so you can be confident in your data.

Curriculum30 min

  • Identifying the Right Respondents
  • Understanding the Importance of Sampling 2 min
  • Selecting Your Population and Frame 4 min
  • Selecting Your Sampling Method 3 min
  • Ensuring Representation in Your Sample
  • Identifying Sampling Errors 3 min
  • Using Screener Questions 3 min
  • Designing Quotas 1 min
  • Implementing Response Weighting 2 min
  • Selecting the Right Number of Respondents
  • Implementing Qualtrics’ Sample Size Calculator 3 min
  • Weighing Sample Size Considerations 3 min
  • Managing a Panel
  • Introducing Panels 2 min
  • Maintaining a Panel 2 min
  • Recruiting New Panelists 2 min

Curriculum30 min

  • Identifying the Right Respondents
  • Understanding the Importance of Sampling 2 min
  • Selecting Your Population and Frame 4 min
  • Selecting Your Sampling Method 3 min
  • Ensuring Representation in Your Sample
  • Identifying Sampling Errors 3 min
  • Using Screener Questions 3 min
  • Designing Quotas 1 min
  • Implementing Response Weighting 2 min
  • Selecting the Right Number of Respondents
  • Implementing Qualtrics’ Sample Size Calculator 3 min
  • Weighing Sample Size Considerations 3 min
  • Managing a Panel
  • Introducing Panels 2 min
  • Maintaining a Panel 2 min
  • Recruiting New Panelists 2 min

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