- Introducing Brand Tracking
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Brand Experience Management
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Brand Tracking with Qualtrics
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Navigating a Brand Program
- Navigating Brand Tracker Dashboards
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Introducing Brand Tracker Dashboards
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Brand Tracker Dashboard Widgets
- Managing Brand Tracking Dashboards
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Editing a Brand Tracker Dashboard
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Using your Dashboard to Drill for Insights
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Using your Dashboard for Action
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Sharing Brand Tracker Dashboards

NEW! Brand Tracking in Qualtrics
Learn how to run a successful Brand Tracking Program to understand your brand’s perception among consumers.
In this course you will learn the fundamentals of Brand Tracking using Qualtrics.
Learning Objectives:
- Understand the methodology and value behind Qualtrics Brand Tracking
- Navigate all three components of a Brand Tracker Program configured by the Qualtrics implementation team
- Customize your Brand Tracker Dashboard with minor edits to meet your business needs
- Drill the Brand Tracker Dashboard for key insights about your brand and its impact in the marketplace