Minimizing Survey Fatigue and Bias

Curriculum33 min

• Understanding the Threat of Satisficing
• Introduction to the Survey Response Model 2 min

  methodology

• Understanding How Satisficing Affects Data Quality 2 min

  methodology, satisficing

• Mitigating Primacy, Acquiescence, and Answering “Don’t Know” 4 min

  methodology, satisficing

• Mitigating Straight Lining and Speeding 3 min

  methodology, satisficing

• Avoiding Question Wording Biases
• Reducing Ambiguity and Social Bias 3 min

  methodology, satisficing, bias

• Avoiding Leading and Complex Questions 3 min

  methodology, satisficing, bias

• Mitigating Mobile Biases
• Understanding Mobile Audiences 2 min

  methodology, satisficing, bias, mobile

• Designing to Mitigate Mobile Biases 2 min

  methodology, satisficing, bias, mobile

• Evaluating Attention
• Understanding Attention Check Problems 4 min

  methodology, satisficing, attention check

• Implementing Attention Check Alternatives 3 min

  methodology, satisficing, attention check

• Pre-Testing Your Survey
• Pre-Testing Your Survey 3 min

  methodology, satisficing, testing

• Using Expert Review to Check Your Survey 2 min

  methodology, satisficing, testing