- Incorporating Best Practices in a Customer XM Survey
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Reviewing Basic Survey Building 5 min
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Structure of a Customer XM Survey 25 min
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Implementing Survey Methodology Best Practices 12 min
- Building an Advanced Survey
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Introduction to Survey Flow 5 min
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Organizing Survey Flows with Groups 3 min
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Creating Pathways with Branches 4 min
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Customizing End of Survey Experiences 6 min
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Incorporating Additional Information with 
Embedded Data 10 min
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Randomizing Survey Elements 8 min
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Challenge: Customizing Survey Experience 12 min
- Module Quiz
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Module Quiz: Capturing Customer Experience Metrics
Capturing Customer Experience Metrics
Learn strategies for identifying the appropriate customer experience metrics to achieve your program goals and applying survey design best practices.
Choose Your Experience
CoreXM
CustomerXM
EmployeeXM
BrandXM
ProductXM
Institute
