- Introduction
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Defining Qualtrics Customer Journey Optimizer 2 min
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Foundational Concepts 3 min
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Journey Configuration 2 min
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Inbound Connections 2 min
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Outbound Connections 2 min
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Introduction to Data Maps 2 min
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Defining and Configuring Journeys 7 min
- Effectively Execute Journey Validation
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Executing Journey Validation 4 min
- Leverage Platform Reporting to Understand Your Journey Results
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Platform Reporting 5 min
Becoming an Effective Customer Journey Optimizer (CJO) User
Learn how to use the Customer Journey Optimizer (CJO), a journey analytics and orchestration platform enabling brands to understand and optimize the journeys their customers are having with their organization.
Learning Objectives:
- Understand key terminology and methodology related to customer journey optimization.
- Configure journeys and become familiar with data management best practices.
- Learn to use important CJO features and integrations, including Milestones, Inbound and Outbound Connections, Data Maps, and more.
- Properly validate journeys to ensure data meets high standards for quality.
- Understand how to report journey data and journey analytics to key stakeholders.