Defining Concepts with Conjoint

Defining Concepts with Conjoint

Learn how to inform your product's development with conjoint analysis prior to building to customer specifications.

Curriculum36 min

  • From Ideas to Concepts
  • Focusing Your Ideas 3 min
  • The Purpose of Conjoint Analysis
  • Defining Conjoint Analysis 3 min
  • Different Types of Conjoint Analysis
  • Exploring Various Conjoint Study Designs 4 min
  • Designing a Conjoint Study
  • Constructing a Conjoint Study, Pt. 1 2 min
  • Establishing Best Practices for Conjoint Design 3 min
  • Constructing a Conjoint Study, Pt. 2 2 min
  • Demo - Conjoint Study Creation 5 min
  • Analyzing Conjoint Data
  • Interpreting Results of Conjoint 4 min
  • Comparing Product Configurations with the Simulator 3 min
  • Demo - Conjoint Reports and Simulator 7 min

Curriculum36 min

  • From Ideas to Concepts
  • Focusing Your Ideas 3 min
  • The Purpose of Conjoint Analysis
  • Defining Conjoint Analysis 3 min
  • Different Types of Conjoint Analysis
  • Exploring Various Conjoint Study Designs 4 min
  • Designing a Conjoint Study
  • Constructing a Conjoint Study, Pt. 1 2 min
  • Establishing Best Practices for Conjoint Design 3 min
  • Constructing a Conjoint Study, Pt. 2 2 min
  • Demo - Conjoint Study Creation 5 min
  • Analyzing Conjoint Data
  • Interpreting Results of Conjoint 4 min
  • Comparing Product Configurations with the Simulator 3 min
  • Demo - Conjoint Reports and Simulator 7 min

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